The higher share of protein provided by Pure high protein pasta is needed by children and teenagers going through growth spurts; pregnant women, in order to ensure a healthy development of the baby as well as their own health; and the elderly for maintaining muscle mass even with a smaller appetite.

Pure pasta is produced in one of the most modern food production plants in the EU. It is made in adherence to the strictest European standards of safety, technology and hygiene exclusively from ingredients produced in the EU. Pure pasta has been awarded the title of the Innovative Food of 2016.

Pure pasta is distinguished by a clean label, meaning that it contains no E-numbers or ingredients unfamiliar to the ordinary consumer. It is made using just three ingredients: legumes, durum wheat and water.

A rich source of protein, Pure high protein pasta is suitable for professional and recreational athletes, people recovering from surgical procedures, people following a weight-loss or low-carb diet, people with food allergies, and vegans.